What is the book about?Erec Makes a Fire is about a group of kids who stumble upon a cave covered in ancient wall writings depicting the story of how a unique young cave boy (Erec) accidentally created his first great invention: fire. The story shows how, even in the most simplest of times, one is able to form a business, sell a product, and create a success without the need for money, logos or technology; it is about bringing something of value to those around you. The book is written to subtly embed one of the most fundamental parts of business in a child’s mind: leverage opportunity, uncover a demand, and then work hard to provide your solution. This story helps teach children (and helps reminds their parents) that entrepreneurism is all around us, so keep an eye out for one’s own personal “fire”. What age group are you targeting? This books is targeted for kids ages 4-7. We have found that almost all ages enjoy the colorful illustrations, and have heard many parents have brought copies to their homes when their child was only a few months old.
Why did I write the book?I love the entrepreneurial spirit. I also love helping people turn their idea into a business. Often I use analogy and illustration to emphasize key points in the idea-to-business development process. Now that more and more of my close friends are having kids I wanted to provide that help in a medium those kids can benefit. I noticed there wasn’t much out there in the world of children’s books that took business concepts and simplified them into stories kids would love. So, what else was I to do as an entrepreneur but to fill that void. Erec Makes a Fire is the first in a hopeful series of books that builds a foundation of business mindedness in our children.
Beliefs that inspired
I also believe that children can grasp complex concepts, like supply and demand or finance, far earlier in their lives than is generally taught today. I have always been amazed at how kids pick up core concepts so deeply. Yet, adults at times “protect them” from complicated concepts for worry of it going over their heads. Supply and demand can have complexities within – yes, but the basics are – well – basic and building stories around those concepts can most definitely be consumed by children. Look how well they understand other stories we give them, like ones around “how to share”, a concept that I find many adults still struggling to grasp. I remember sitting with adults during dinners as a kid while they talked to one another about their businesses around me. Over time I grew more familiar with many of the things they talked about while still being a child. Although I was unable to articulate my perspectives on the subjects at the time I made notes to remind myself that one day, when I got older, I would remember this: kids get more than you think.Erec Makes a Fire is a new kind of children’s book that immerses young people in concepts they should be given the chance to understand early in life so that they can have a foundation for understanding it more deeply as they grow up. As such the company under which the book is created is called “Small People. Big Ideas. LLC”